If you also want to know about the best email marketing tools, then you are in the right place. We hope that after reading this article in full, you will also know about the 3 Best Email Marketing Services lookinglion.
By the way, most of you know about email marketing, and that’s why you also want to grow your business by using it. But due to so many email marketing tools on the Internet, you are not able to decide which tool or platform to use or not.
The potential of email marketing is increasing day by day. You can guess its popularity and importance in this way: today, brands and companies around the world use email marketing. So that he can build good services and good trust with his customers.
So let’s start with more about email marketing tools. But before we know about it, let us know what email marketing is, how it works, and what its importance is in today’s growing technology.
What is Email Marketing?
Email marketing is a great way to stay in touch with your customers, promote your products or services, and grow your business. However, nowadays there are many new methods of digital communication available to communicate with your potential audience and customers like social media and live chat, etc.
This is considered a better and more professional way to increase sales among consumers. There are about 94% of email users on the Internet today and 99% of email users check their emails regularly.
Read more: Marketing Services Guru.com: Best Marketing ServicesEmail marketing is the most affordable marketing and about 60 to 70% of adults use email marketing to build trust with customers. If you also want to make a career in this field and want to know what the 3 Best Email Marketing Services lookinglion are, then read our blog in full.
How does email marketing work?
If you are a creator or consumer and using the Internet in any way, then you will also have one or more emails. Whether it is in Google, Outlook, Yahoo Mail, Hotmail, Rediffmail, etc. on any platform.
So if you ever open your email box, then you must have observed at some point: why and how do so many emails automatically come into your inbox, promotion, starred, spam, etc. section? So let us tell you, for your information, that this is a kind of email marketing.
In which the world’s big brands, businessmen, companies, entrepreneurs, marketers, bloggers, YouTubers, etc. use email marketing for different motives.
Because they all know very well that email is a platform where people open their emails daily and they can reach a large number of online people with their services, sales, and products in an easy way.
Because today every person uses the Internet extensively, users keep getting emails, which is why they have to check their emails daily.
How Many Types Of Email Marketing
Here we have tried to outline four types of popular email marketing type campaigns that you can use to grow your business.
✉ Newsletters Email Marketing: Newsletters Email Marketing is the most common and popular email marketing type of campaign. As a small business, you can use an email newsletter to provide customers with useful knowledge and tools. This allows you to inform your customers about your new services/products. This method helps to build relationships with customers, and at the same time strengthens customer loyalty.
✉ Acquisition Email Marketing: Acquisition emails can help your business acquire customers who have opted for your email subscription. Through this, you can create attractive offers and informative content and give them the opportunity to become active customers in your email list. Acquisition emails are a great way to quickly convert leads through conversion funnels and get additional revenue.
✉ Retention Email Marketing: If you have some experience with email marketing campaigns, consider retention email for your business. This allows you to keep lines of communication open by sending customers who don’t interact with email campaigns a message requesting their feedback. Retention email is a very useful email campaign technique that can help you retain your hard-won customers.
✉ Promotional Email Marketing: Promotional emails are great for your small businesses to increase sales, signups, and new product offerings. Promotional emails include offers that encourage customers to buy a new product/service according to your goal. Use your promotional emails to reward customers with your special offers, inform customers of new products or services, and cross-sell products based on your customers’ experience.
Benefits of Free Email Marketing
Let’s now know some benefits of email marketing
- If you have a brand new business, you can promote your business with email marketing!
- If you want to bring traffic to your website or blog, then start emailing with email marketing!
- With email marketing, you can spread awareness about good products and better services among people!
- If you do affiliate marketing, you can generate very good leads from email marketing for your affiliate products!
- Leads from email marketing have an 80% conversion rate! That’s why you can make good sales with email marketing!
Types Of Email Marketing Campaigns
There are different types of email marketing too, let us know all of them in detail. About 10 different types of Free email marketing.
- The welcome email series
- The standard promotional campaign
- The seasonal campaign
- The triggered email series
- The post-purchase drip
- The Connect via Social campaign
- The newsletter
- The Abandoned Cart series
- The reason engagement campaign
１. The welcome email series:- Like IKEA brand has written a type of welcome offer in its mail. So it means at the beginning of his mail he has been told that there is an offer for you inside the e-mail and unenterprising uses the type of welcome thank you in his email, so it means saying thank you to you. The bond is being strengthened.
Similarly, many companies use this type of welcome visit. In such a situation, the customer will definitely open his email and this is what you need.
２. The standard promotional campaign:- From whom the email sent to the Oakley brand reads Oakley seasonal promotion + opportunities to save money.
Neiman Marcus mentioned in its mail, Neiman Marcus new inventory launch will be part of a promotional campaign present attractive lines in the email.
３. The seasonal campaign:- A clothing brand wrote in its email itself to find the perfect Christmas dress use our dress guide to find the perfect model and style for your Christmas. This is an example of a seasonal campaign.
Friends and one more tip – which people often use – can also do a seasonal campaign in this, like many important and big festivals come in which people like to do a lot of shopping. If you showed the product according to the need of the customer at that time, then the customer will definitely think of buying your product once.
Many companies like Amazon, Flipkart, etc. these companies send the product ad to the customer in their email according to that festival on the season time and this ad is so attractive that the customer definitely sees it once and if he likes the product So he also buys it.
４. The triggered email series:- For this, we take the example of a beauty product company that mentions this detail in the e-mail that it’s back! So this is friends triggered email series
５. The post-purchase drip: – Although there are many examples of The post-purchase drip, you can see it in most big companies like Amazon Flipkart, and different companies.
- Amazon’s shipping confirmation email is an example of this.
Hi Angel Rai, your package will arrive Monday, August 20
６. The Connect via social campaign: – An example of this is the apple short on iPhone campaign, in which users clicked a picture from their iPhone and posted it on Instagram and this increased Apple’s brand awareness.
７. The newsletter: – Through this, the new product of your brand is promoted. Seasonal promotional announcements are made. And they are helpful in building a strong bond with the customer.
Examples – letter of SXSW news in which it is written। “Discount deadline this Friday on the iterative event of the year register now.”
８. The Abandoned Cart series: – Like Amazon’s email in which it is written. we have a recommendation for you
９. The reason engagement campaign:- Like the path photo editing app the email mention lines Hello there long time no see!! We have something special for you on the way now.
So here we talked about different types of email marketing campaigns.
Why is email marketing important?
Email marketing is important for businesses of all sizes because it is a cost-effective way to reach a large audience, build relationships with customers, and drive sales
- Make a connection with your readers on a more personal level
- Build A Reliable Stream Of Quality Traffic for Your Site.
- Target The Right Audience For Every Message.
- Promote Content At The Right Time
- Maintain brand awareness when your target audience is ready to make a purchase
- Automate Certain Interactions
How to Do Email Marketing?
Now let’s talk about how to do email marketing. So let us tell you that to do email marketing, you first have to choose the right email marketing tools and platforms, which we will learn more about in this article.
Because without choosing the right tools (platforms), we cannot manually send emails to many people at the same time in the right way. For this, we have to do email marketing smartly; otherwise, our email can go to the spam section instead of going to the user’s inbox.
we also have to follow the rules and regulations for sending emails. And after that, we need people’s emails, for which we can buy data from anywhere or create our own website. In our opinion, emails taken from websites are trusted as compared to buying data from anywhere.
Now you have good email marketing tools as well as people’s emails. Now all you have to do is follow the email marketing strategy. Without following it, you cannot do successful email marketing.
For this, you have to provide valuable content to the user and also build trust. Yes! One thing is for sure: it may take some time for you to bond with the user.
But once you succeed in this, you can share your lifetime services, sales, products, etc. with people, and they will also trust it. So let’s now know in detail about the best email marketing tools.
New 3 Best Email Marketing Services lookinglion
By the way, there are many tools on the Internet today that provide the facility of email marketing. However it is very difficult for a beginner to decide which platform (or tools) to choose and which not.
So if you also want to know about important tools for 3 free email marketing, then stay with us till the end.
- ActiveCampaign
- ConvertKit
- GetResponse
- AWeber
- Constant Contact
- Drip
- MailChimp
- MailerLite
- Sendinblue
- Keap
You can use any of these tools, they are all reliable. Let us now learn about them.
Read more: Teltlk: The Future Of The Way We CommunicateComparison of Free Email Marketing Tools
Free Email Marketing tool’s Subscriber limit, monthly send limit, and daily send limit are discussed in the below chat.
| Email Marketing Tool | Subscriber Limit | Monthly Send Limit | Daily Send Limit |
|---|---|---|---|
| ActiveCampaign | 500 | 10,000 | 500 |
| ConvertKit | 1,000 | Unlimited | 500 |
| GetResponse | 1,000 | 10,000 | 1,000 |
| AWeber | 500 | 3,000 | Unlimited |
| Constant Contact | 500 | 2,500 | Unlimited |
| Drip | 500 | 2,500 | Unlimited |
| MailChimp | 2,000 | 12,000 | 2,000 |
| MailerLite | 1,000 | 12,000 | 12,000 |
| Sendinblue | 300 | 9,000 | 300 |
| Keap | 500 | 15,000 | Unlimited |
| SendGrid | Custom | Custom | Custom |
Price Chart
| Email Marketing Tool | Basic Plan Price (USD/month) | Standard Plan Price (USD/month) | Pro Plan Price (USD/month) |
|---|---|---|---|
| ActiveCampaign | $9 | $49 | $129 |
| ConvertKit | $29 | $59 | Custom |
| GetResponse | $15 | $49 | $99 |
| AWeber | $19 | $29 | $49 |
| Constant Contact | $20 | $45 | $195 |
| Drip | $19 | $29 | Custom |
| MailChimp | $0 (Free) | $14.99 | $299 |
| MailerLite | $0 (Free) | $15 | $35 |
| Sendinblue | $0 (Free) | $25 | $65 |
| Keap | $79 | $149 | $199 |
| SendGrid | $0 (Free) | Custom | Custom |
ActiveCampaign
This is one of the best email marketing tools. Because it is designed for all types of users. Whether it’s bloggers, agencies, eCommerce brands, SaaS companies, or higher education organizations.
ActiveCampaign’s pricing plans are charged monthly or yearly depending on the number of subscribers, i.e., the number of subscribers.
- Email list segmentation
- Pre-configured visual email templates
- Subscription form builder
- Email marketing automation
- Hyper-personalized emails through dynamic content
- Integrations with third-party apps
- Custom audience retargeting
- Built-in analytics and split testing tools
- SMS features
ConvertKit
It’s also one of the best email marketing tools, especially for content creators. Like ActiveCampaign, ConvertKit is also used a lot. The data creation process is divided into easy-to-follow steps, with the tool doing most of the work for you.
ConvertKit’s features are not as comprehensive as those of ActiveCampaign, but in terms of email marketing features, ConvertKit is great for creators and website owners. Compared to ActiveCampaign, ConvertKit’s approach is a bit more focused.
Instead of presenting a comprehensive dashboard, specific aspects of the platform are hidden in their own tabs. Separate pieces have to be created for email companies.
For example, if you want to create an automation workflow, you have to do it from the ‘Automation‘ tab. You then have to switch to ‘Landing Pages & Forms‘ to create opt-in forms for your campaign.
The process of creating this complaint is less streamlined than an ActiveCampaign. But on the other hand, it encourages users to be more focused and in tune with their preferences.
ConvertKit is ready to help creators from all sides. This includes bloggers, businessmen, and small teams that don’t have a lot of money.
- Landing page and opt-in form builders
- Email marketing automation
- Pre-configured visual templates
- Email list segmentation
- Integrations with third-party apps
- Analytics and Reporting
GetResponse
It is one of the best autoresponder tools for email marketing services. If you’re not reading about email marketing platforms for the first time, most likely you’ll already be familiar with GetResponse.
It has a large list of email marketing features is what makes it more interesting. Plus, its flexible pricing is affordable for new bloggers.
Apart from this, you can also see some unique and interesting standard features in GetResponse. When creating anything, whether it’s landing pages or newsletters, GetResponse makes sure to maintain a clutter-free experience.
It will also guide you through each step. You may need to build an in-house team to get the most out of GetResponse. Especially when you have to take advantage of its webinar marketing tools and eCommerce features.
- Email marketing automation
- Email list segmentation
- Pre-configured visual email templates
- Integrations with third-party apps
- Landing page and opt-in form builders
- Built-in analytics and split testing tools
- Customer retargeting
- Webinar marketing features
- Pre-built marketing funnels with Autofunnel
AWeber
It is also one of the most popular, tried, and tested email marketing tools. To the best of our knowledge, Aweber likes to keep things simple. Its biggest feature is that, while creating any campaign, AWeber provides us with the facility of drag-and-drop email builder features, which saves us a lot of time.
| Plan | Free Plan | Lite Plan | Plus Plan |
|---|---|---|---|
| Price | $0.00/Month | $14.99/Month | $29.99/Month |
| Subscribers | Up to 500 | Unlimited* | Unlimited* |
| Email Templates | Yes | Yes | Yes |
| Email Lists | 1 | 1 | Unlimited |
| Landing Pages | 1 | 3 | Unlimited |
| Email Automation | 1 | 3 | Unlimited |
| Users | Not specified | 3 | Unlimited |
| Custom Segments | Not specified | 1 | Unlimited |
| Support | Basic email support | 24/7 Support | Priority, 24/7 support |
| Analytics | Basic | Advanced message | Advanced reporting and |
| – | – | analytics | analytics |
| E-commerce | Basic | Sales tracking and low | Sales tracking and low |
| – | – | transaction fees | transaction fees |
| Additional | Sign up forms, Web push | Full template library, | Advanced landing page |
| Features | notifications, Drag and | Advanced landing page | features |
| – | drop builder | features | – |
| – | – | Remove AWeber branding | Sign-up forms, Web push |
AWeber is really good compared to other email marketing services. This is one of those solutions that can be suitable for all those who need an email marketing platform. Its learning curve for beginners is quite smooth, i.e., its dashboard user interface is very friendly.
- Email marketing automation
- Email list segmentation
- Pre-configured visual email templates
- Landing page and opt-in form builders
- Built-in analytics and split testing tools
- Integrations with third-party apps
Constant Contact
This is the best email marketing platform to build relationships. A lot of email marketing platforms are designed by bloggers and small website owners. While there are platforms like Contact Tools, Contact provides the facility to better connect with the audience of your businesses.
Similar to AWeber, it has also won the hearts of people in a short time. Apart from the much-awaited features, the time-tested platform also has unique offers like social media integration and event management.
Constant Contact provides businesses with the tools they need to establish their online presence in a hyper-connected world. This tool also has a drag-and-drop feature, which makes it quite useful and overall more enjoyable. While bloggers can definitely use its features.
- Pre-configured visual email templates
- Email list segmentation
- Social media management and monitoring
- White-label industry templates
- Event marketing
- Integration with third-party apps
- Landing page and opt-in form builders
- Shoppable landing page builder
- Built-in Google Ads manager
- Built-in analytics and split testing features
- Marketing Calendar
- Constant Contact mobile app
Drip
As one of the latest email marketing platforms on this list, Drip’s user interface is clearly built to be streamlined. Its key features are for website owners and businesses selling products.
It’s for beginners of all kinds. Along with this, it is used by businesses that have to convert their leads into customers. Due to this, we get features like newsletters, content promotion, etc.
- Email marketing automation
- Email list segmentation
- Built-in analytics and split testing tools
- Drip campaign blueprints
- End-to-end visual automation workflow templates
- Subscription form builder
- Integrations with third-party apps
- Ad retargeting to Facebook Custom Audiences
- SMS features
MailChimp
This one is one of the best free email marketing tools. If you are new to blogging and are still not sure how to gather people and send emails together through an email marketing strategy, then MailChimp is an effective and risk-free option for you.
It’s capable of running an advanced email marketing campaign, despite its “Free Forever” plan and simple interface. That’s why we recommend you start the email marketing journey, and later you can switch to another platform or tool.
- Email marketing automation
- Email list segmentation
- Landing page and opt-in form builders
- Integration with third-party apps
- Pre-configured visual email templates
- Free website builder
- Functionality for advertising with retargeting on Facebook, Instagram, and Google
- Built-in analytics and split testing tools
MailerLite
It’s a great email marketing platform for all budgets. It provides you with an overview of your email marketing campaign’s performance and account data. In this, you get to see the current subscriber and subscriber growth graphs.
Along with this, you also get to see automation workflows and subscription forms. Like MailChimp, MailerLite also comes with a free plan that can be used indefinitely, which is perfect for beginners.
- Email list segmentation
- Email marketing automation
- Built-in analytics and split testing tools
- Pre-configured visual email templates
- Integrations with third-party apps
- Landing page and opt-in form builders
- Email click mapping
- Built-in photo editor
SendinBlue
SendinBlue is also another email marketing platform with free plans. It’s not like the other platforms, but it’s definitely still great for beginners. The highlight of SendinBlue is CRM (Customer Relationship Management).
It, like other tools, gives more importance to usability. You can work by modifying your campaign’s settings, designing your email, confirming recipients, and confirming your campaign.
While its free option can be useful for new bloggers, it’s better for marketers, agencies, businesses, and startups.
- Email marketing automation
- Email list segmentation
- Landing page and opt-in form builders
- CRM tool
- Ad retargeting
- Integration with third-party apps
- Built-in analytics and split testing tools
- Heatmap reporting
- SMS features
Keap
It can prove to be the best email marketing platform to optimize your pipeline sales. Its centerpiece is the interactive “Sales Pipeline” feature, which lets you track and organize your leads into separate lists.
As far as user experience is concerned, Keap’s email marketing platform is at the top. Despite the depth of its core features, like the sales pipeline, everything seems manageable due to The Keep’s drag-and-drop interface.
- Email marketing automation
- Email list segmentation
- Sales Pipeline and CRM tools
- Integrations with third-party apps
- Built-in analytics and split testing tools
- Scan business cards with the Keap iOS app
Which of these free email marketing tools is best for you?
Email marketing is a great way to stay in touch with your customers, promote your products or services, and grow your business. There are a number of free email marketing tools available, each with its own strengths and weaknesses. To help you choose the right one for you, we’ve compared the top 9 free email marketing tools:
So, which free email marketing tool is right for you? It depends on your needs and budget. If you have a large list of subscribers and need a lot of features, you may want to consider a paid plan. But if you’re just starting out or have a small list of subscribers, a free plan can be a great way to get started with email marketing.
Email Marketing Tips for Startups
Email marketing is very important for any startup! The biggest reason for this is that in the initial time, a startup does not get organic traffic!
In such a situation, email marketing is one of the best ways for any startup to reach more and more people and make them their clients!
So let us now know some important email marketing tips for startups!
Create a targeted email list (build a targeted email list)
Don’t just send emails to anyone and everyone. Instead, create a targeted email list of people who have chosen to receive your emails.
You can do this by giving incentives or free gifts in exchange for email sign-ups.
Keep your emails simple
Startups often have limited resources, so keep your emails simple and accurate. Use clear and concise language and focus on a single goal for each email.
Segment your email list
You can’t treat all customers the same. Divide your email list based on factors such as location, interests, or behavior.
This way, you can send targeted emails that are more likely to be relevant to each customer.
Test your emails
Test your email before sending it to your full list. Make sure they are presented correctly across different devices and email clients.
You can also test different subject lines, call to action, and email formats to see what works best.
Provide value (Provide value)
Don’t just use email to promote your products or services. Provide value to your customers by sharing useful information, industry news, or educational content. This will help grow your brand and industry authority.
Track your results
Use email analytics tools to monitor data like open rates and click-through rates. This will help you understand what’s working and what’s not, and make adjustments to your email strategy as needed.
By following the email marketing tips for these startups, you can make your startup an effective email marketing campaign that can help you connect with your audience, build your startup’s brand value and awareness, and increase sales.
My Final Opinion Free Best Email Marketing Tools
All platforms and tools are the best in their respective places. But their user-friendly interfaces, easy access, features, services, etc. make them different from each other. No tool is less powerful than the others.
It’s your desire to choose who you want to choose. But the main motive of all email marketing tools is the same, and that is to grow your business, through emails and provide good services to your users, customers, clients, etc.
So friends! If you also have an online business, email marketing is one of the best ways for you to keep your customers, clients, and audiences engaged for a lifetime and build a lot of trust among them. I hope you liked this information, The 3 best free email marketing tools and services, and that you also know which tool is best for email marketing.
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