Are you looking to level up your TikTok game and skyrocket your presence? You are at the right place. TikTok is an emerging platform that has already captured the hearts of millions and is currently dominating the social media world. It allows creators and brands to create, edit, and post short-form video content, maintain a strong presence, bring engagement, build connections, and create a strong community. However, the cutting-edge competition has made it difficult, especially for new creators and brands, to sustain their presence and grow on this platform. To cope with that, creating high-quality content, performing the best editing, adding a creative flair, and implementing effective strategies are essential. TikTok prefers quality over quantity, and ensuring that, a strong editing strategy for creating content that commands attention is crucial. Many creators are still under-knowledged about how to edit a video to make it go viral and storm their accounts with likes and followers. In this blog, we will shed light on how to edit TikTok videos to captivate the audience and get more views and followers.
Use the Countdown Timer to Record
TikTok gives you the option of setting a countdown timer to do the hassle-free recording. Within the app, enable the countdown timer of 3 or 10 seconds before the camera starts recording. With this, you can not only record clips without using your hands but also get enough time to prepare yourself, grab any props, and take the positions while shooting videos. You can see the timer option under the plus icon present at the bottom of the screen.
Start with a Strong Hook
TikTok is a short video content platform where millions of videos are already present. To encourage people to stop scrolling and capture their interest in your content, it’s crucial to hook them in the first 3 seconds. You can use a strong visual, an intriguing question, an interesting point, a brief of content, or anything that can entice viewers to watch the whole video. Starting with a strong hook not only attracts viewers but also boosts engagement, increases viewer retention, provides a strong first impression, and makes you stand out from the crowd. However, if you are struggling with followers, buy real TikTok followers from an authentic website and amplify your presence.
Leverage Filters and Effects
TikTok has an extensive library of amazing filters and effects to enhance the visuals of your video. While editing the video, experiment with different effects, filters, and templates to add a sense of creativity to your videos and keep your viewers engaged. High-quality videos not only get more exposure but also provide a strong user experience, make your content stand out, and ultimately increase followers. From color filters to beautifying and enhancing filters, TikTok offers a wide range of such filters and effects to enhance the aesthetic appeal. Using color filters to adjust brightness, contrast, saturation, temperature, etc., enhances the visual elegance and charisma of the video.
On the other hand, the effects make your content dynamic and highly engaging. You can use effects such as green screen, and slow-mo. and time wrap, duet and stitch, voice effects, beauty mode, AR effects, etc, to edit your videos with creativity.
Take advantage of Trending Sounds
Sounds are the backbone of virality on TikTok, and using trending sounds not only increases views but also boosts engagement and brings followers. There are various methods to find trending sounds like FYP, search tab, TikTok’s playlist, popular creator’s profiles, creative center, etc. If you are editing an existing video from the camera roll, you have to add the sound from the playlist. To do that, tap on the sounds tab after selecting the video from the gallery, choose the sound from the sound library, and click on soundwaves to select the specific part of the audio you want to add.
Optimize Video Length
TikTok is a short video content platform, and keeping your videos short and crisp is important to survive. Although there is no best length for any video, the most successful ones are 15-60 seconds. According to a survey, 9-second videos get the most positive response in terms of views and engagement. Try covering the content in 3 minutes for detailed tutorials, as users generally scroll down afterward. If your content is lengthy and it’s not possible to cover it in even 3 minutes, consider cutting it into parts or series. As soon as you open the app and click the + button, you will get a video length option that shows 15 seconds, 60 seconds, and 3 minutes. Select the one according to your content requirement.
Add Stickers to Videos
Adding stickers to the videos is a great strategy to instill creativity, innovation, and personality in the videos, making them more interactive and engaging. Stickers amplify your message without text and make your videos look more appealing and eye-catching. To add stickers, find the stickers icon(usually a smiley face icon) located under the editing tools and click on it. Browse the sticker library and select the ones that are required in your content. As soon as you select them, they will appear on the editing screen, and you can place them anywhere on the video simply by dragging them. Just pinch or expand using two fingers to increase or decrease the size. The most important thing is to adjust the duration. If you want a sticker for a particular part only, adjust its duration simply by tapping on the sticker and setting the duration.
Create Transition between Clips
Adding transitions is the best way to combine pre-recorded clips with the new ones or upload more than one clip in a video. It is the best feature, especially for transition videos like before and after, travel clips, fashion and beauty videos, storytelling, short films, etc. To ensure a smooth transition to the next clip, use transition effects like Fade, Switch Off, Zoom in, Zoom Out, Switch on, Jump Cut, Slide, etc. This eliminates the abrupt cuts and adds a creative element before the next clip, increasing the video’s overall quality and attracting views and followers.
Conclusion
Understanding how to edit a TikTok video not only increases engagement but also assists you in capitalizing on emerging trends, fostering connections, capturing attention, and standing out in a crowd of millions. High-quality videos are more likely to be retained for longer and keep your followers returning for more videos. Basic editing knowledge, along with a strong knowledge of some tools and effects present on the platform, can help you create videos that captivate the heart and soul of your audience. Utilize these tips and techniques and amplify your presence on TikTok.
